Client news: Social media marketer joins SteadyGRO
Indiana-based SteadyGRO has named Daniel Shinall as the company’s social media marketer. Shinall is responsible for the daily maintenance of the SteadyGRO Web site, the company’s activities on Facebook and Twitter and implementing SteadyGRO’s online marketing strategies.
Originally from Savannah, Ga., he served as an intern in the Information/Technology department at SteadyGRO’s parent company Syndicate Sales Inc. during the summer of 2009. Prior to joining SteadyGRO, he was a sales specialist at Circuit City in Savannah and a landscaper at Cottonwood Homebuilders in Richmond Hill, Ga. He graduated from Richmond Hill (Georgia) High School and is attending Armstrong Atlantic State University in Savannah.
SteadyGRO is an inert, sterile product that optimizes soilless plant growth. Used by home and greenhouse gardeners, professional gardeners and hydroponic growers and available in plugs, sheets, blocks and slabs, SteadyGRO helps growers maximize their results when growing food crops including cucumbers, tomatoes, peppers, popular flowering plants, woody ornamentals, vines, ivy and more. SteadyGRO is eco-friendly and can be reduced from its original form to a mass of less than 11 percent or incinerated for bio-mass purposes. SteadyGRO is manufactured by Syndicate Sales Inc., a 60-year staple in the international floral industry that manufactures, imports and distributes more than 1,500 floral-related items in the U.S. and overseas.
Recently, Purdue University research concluded that SteadyGRO outperformed rockwool, a soilless product that has been a mainstay in the industry for decades. Overall, the study concluded, SteadyGRO H+ was the best-performing soilless growth medium in terms of average grams of fruit harvested per plant in tomatoes and cucumbers. SteadyGRO H+ produced 47 percent more cucumber in terms of fruit weight per plant than rockwool, according to the study, and both SteadyGRO and SteadyGRO H+ outperformed rockwool in promoting the growth of tomatoes by a 23 percent gain in harvested weight.