Posts Tagged ‘Smart Tan Convention and Trade Show’

Nearly a year ago, when the world’s largest tanning bed manufacturer debuted a new line of sleek and high-tech tanning beds at the country’s largest tanning trade show, salon owners were highly impressed.

ETS Tan’s e3 tanning beds have raised the bar in the tanning industry, said Don Olevnik, who owns seven Dark Tan tanning salons in upper New York. “They produce a better tan for my clients than other beds on the market and they’re highly efficient and cost effective for my salons,” he said. “e3 tanning beds have that wow factor that instantly attracts customers. Once they experience how these beds perform, they’re even more astonished.”

Salon owners throughout the country are echoing Olevnik’s thoughts on ETS Tan’s e3 bed line. e3 technology was designed to save space and add style to salons while decreasing the costs associated with powering the beds. The beds feature a more compact design and are equipped with mood lighting, MP3 inputs and easy-to-use controls. e3 beds also feature electronic ballasts that reduce energy consumption and lower electricity costs by up to 30 percent and eco-friendly Wolff Systems lamps. “The response from tanners and salon owners to our e3 line of beds has truly been overwhelming,” said ETS Tan CEO Bill Pipp. “The line was designed to deliver a superior tan with top amenities to the customer while arming salon owners with the latest in energy-saving science, ergonomic design and eco-friendly lamp configurations to lower their operating costs and increase their profits. We’ve accomplished that. Now, we’ve set our sights on the next generation of new technology.”

ETS Tan will debut that new technology for 2011 at the 15th annual Smart Tan Convention and Trade Show Oct. 22-24 in Nashville, Tenn. The event, at the Downtown Nashville Renaissance Hotel and Convention Center, draws thousands of salon owners, industry suppliers and entrepreneurs together from throughout the nation. Pipp only offers a hint at what that technology is. “We know we have a great product in our e3 line of tanning beds. We will be delivering even more energy-saving science to salon owners who choose ETS Tan that will help them save space, add style to their operations and increase their profitability.”

Tomorrow’s the big day – the day that ETS Tan unveils its new line of sleek and sexy tanning beds. ETS Tan is in Nashville, exhibiting at the Smart Tan Convention and Trade Show through Sunday and showcasing its new e3 line of tanning beds.

I can’t show you what the beds look like until tomorrow’s post both here and on ETS Tan’s Facebook Fan Page but I can share a little about what they look like and their features. I got to see one of the nine new beds last week and it looked awesome. The beds are smaller and more compact than ever before. They’re rounded and have very elegant curves. The beds have illuminated panels that can be programmed to change color and add movement to add ambiance to a salon. Outside the beds on the back, one access panel gives way to the vast majority of the bed’s electronics and internal components so beds don’t have to be taken apart when they require maintenance. And inside the beds, a new, scientifically engineered surface hugs a tanner’s body and virtually eliminates uncomfortable pressure on the body, making each session more comfortable and more enjoyable. Tanners can plug their MP3 players into any of the beds and enjoy their favorite songs without using earbuds.

e3 stands for energy-saving science, ergonomic design and easy maintenance, by the way. A huge focus was to make the new line of ETS Tan beds more energy efficient and green, more comfortable for tanners and easy for salon owners to maintain. I’ll share photos of what the beds look like and include their key features tomorrow after Noon EST here on our blog and on ETS Tan’s Facebook Fan page.